Guide to Keeping Your Staffing and Recruitment Plans on Track During the Pandemic

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Jackson Physician Search Senior Consultant Kyle Knox was recently invited by the New Hampshire Hospital Association and the Maine Hospital Association to present “Keeping Your Staffing/Recruitment Plans on Track in Today’s Reality” via webinar.

As COVID-19 continues to usher in a new normal for hospitals and medical groups, healthcare providers are focused on the daily blocking and tackling of the situation, including the primary goal of saving the lives of patients who fall ill, while healthcare administrators are forced to keep a watchful eye on the resulting financial realities.

With the updated physician shortage projections by AAMC showing an increasingly competitive physician recruitment environment, healthcare administrators and in-house physician recruiters are closely re-evaluating their staffing plan needs and recruitment strategies. Physician recruitment often requires upwards of 6-12 months to source, interview, and hire a candidate and comes at a cost of near $250K for recruitment, relocation, salary, and incentives. Additionally, a single physician vacancy can result in lost revenue of $1M or more per year, and it interrupts patient care.

In today’s new reality, hospitals and medical groups are demanding a more effective and efficient recruitment strategy, whether recruitment happens in-house or in tandem with a recruitment partner like Jackson Physician Search. While the revenue that providers bring to a hospital pales in comparison, staffing costs are estimated at 60% or more of a healthcare organization’s financial expenditures, making this a critical priority. Review the presentation below for tips and strategies you can implement in your physician recruitment and retention plan.

From this Presentation, You Will Learn:

  1. How the pandemic has changed the face of physician and provider recruitment.
  2. The motivations and personal needs of providers who are considering new roles, as well as how to align your cultural strengths with their expectations.
  3. Best-practice methodologies to effectively attract physician candidates who are a clinical fit and who are interested in the role, and how to retain them long-term.

Please feel free to reach out to Kyle Knox at kknox@jacksonphysiciansearch.com with any questions.

 

If you need a strategic recruitment partner to help you navigate physician recruiting during the pandemic and beyond, Jackson Physician Search is ready to help every step of the way.  Contact our experienced recruitment professionals today to learn more about how we can make a difference.

Strong Leadership and a Supportive Culture are Key to Recruiting and Retaining Physicians in the New Normal

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Overcoming COVID-19 Recruitment Challenages Through Collaboration and Creativity

When a healthcare facility in Alabama came to us in the middle of COVID-19 after losing two Ear, Nose, and Throat physicians to retirement and relocation, Helen Falkner, a Senior Director of Recruiting at Jackson Physician Search, knew she had her work cut out for her…

Need Help Recruiting Physicians?

Click the Get Started button if you’re ready to speak with one of our physician recruitment experts.

Guide to Strategic Digital Recruitment

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Our Regional Vice President of Recruiting, Christen Wrensen, presented the Digital Recruitment Strategy Guide to members of the Texas Hospital Association at their 2019 annual conference. This guide will help you quickly and cost-effectively engage the right candidates and score better hires.

From this Presentation You Will Learn

WHY you need social and digital media

HOW to engage and recruit them

WHO uses social and digital media for networking and finding jobs

Not only are candidates scarce, but it is becoming more and more difficult to reach and engage them.

11% of Candidates are Actively Seeking – Searching for jobs.

76% of Candidates are Passively Seeking – Interested, but not proactive.

13% of Candidates are Not Seeking – Happy in their current position.

Where are the passive candidates?

36% of job seekers are active on LinkedIn

40% of job seekers are active on Twitter

83% of job seekers are active on Facebook

70% of doctors are active on Doximity

Rise of the Digital Omnivore

94% of all physicians use smartphones for professional reasons

87% of physicians age 26-55 are using social media

91% of physicians prefer to receive jobs via email vs phone or other traditional outreach

Embracing digital media has become central to recruiting physicians and other providers. But, leveraging it successfully requires a keen understanding of the tools and the proficiency to effectively engage them.

Click the download button below to view the entire presentation.

Key to Your Digital Recruitment Strategy

Why SEARCH is the Key to Your Digital Recruitment Strategy

Is your organization finding it harder to recruit physicians to fill your vacancies?  Is the physician shortage costing your organization time and money…

Digital Recruitment Strategy

A Digital Recruitment Strategy Can Solve Your Physician Recruitment Challenges

It is time to modernize your physician recruitment strategy by going digital.

Need Help Recruiting Physicians?

Click the Get Started button if you’re ready to speak with one of our physician recruitment experts.

Focus on Fit: A Cultural Blueprint for Successful Physician Recruitment

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This presentation, given by our President at the 2018 MGMA Annual Meeting, explains why cultural fit is so important and how to create a physician recruitment blueprint that focuses on fit.

Focus on Fit: A Cultural Blueprint for Successful Physician Recruitment

Learning Objectives

  • Analyze the motivations and personal needs of physicians, advanced providers and their families
  • Outline a blueprint for a sustainable culture that accelerates recruitment and fosters retention
  • Differentiate their organization in the best marketplace through recognition as a best place to work

Presentation

  • Culture: What and Why?
  • Examples
  • How To’s

Pathway to Culture as a Competitive Advantage

Align-Assess-Design-Evolve-Sustain

  1. Apply for Certification as a Great Place to Work
  2. Survey Employees – Get Results
  3. Interpret Results – Tie quantitative business results to outcomes
  4. Share Results with Leaders – Set up an Executive Insights Session to help your leaders understand results and align around next steps
  5. Reflect & Respond to Employees – Execute a communication plan that builds trust
  6. Confirm Focus Areas – Collect additional insight through focus groups, interviews, or a customized full census or pulse survey
  7. Take Action – Design a support and accountability plan to drive change

 Evaluating Best Workplaces

For All – A great workplace for everyone regardless of who you are or what you do in your company.

Innovation – A culture that enables a company to continuously improve, adapt quickly, and generate game-changing opportunities.

Executive Team Effectiveness – A high functioning executive leadership team that inspires followership and strategic cohesion at every level of the business.

 

Physician Recruitment Success

Three Smart Moves for Physician Recruitment Success

In a competitive physician recruitment environment, how do some organizations consistently outperform all others? Learn how to recruit faster, more efficiently, and at less cost with…

Create a Cultural Blueprint for Successful Physician Recruitment

How to Create a Cultural Blueprint for Successful Physician Recruitment

Culture is defined as “values, beliefs, attitudes, and behaviors that employees share and exhibit on a daily basis in their work and in the community”. And, lack of cultural fit is among the top reasons…

Need Help Recruiting Physicians?

Click the Get Started button if you’re ready to speak with one of our physician recruitment experts.

Finders Keepers Physician Recruitment and Retention Practices That Work

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We take a hard look at how technology, company culture, and team roles can influence physician recruitment and retention practices. We discuss how technology can help with recruitment, what physician turnover can do to your bottom line, when retention should be a priority, and much more. You’re invited to download the entire 49 slide presentation by clicking the download button. If you would like to discuss how we can help you with recruitment and retention, feel free to contact us.

Jackson-Physician-Search_Finders-Keepers-Recruitment-and-Retention-May-2018

Finders Keepers: Physician Recruitment and Retention Practices That Work

Learning Objectives

  1. Identify fit as the critical success factor for high-performance recruitment
  2. Describe systematic approach to onboarding that results in long-term retention
  3. Understand team roles and responsibilities to create a seamless continuum from recruitment through retention

Pieces in the Recruitment Puzzle

  • Place
  • Pay
  • Practice
  • Culture

Focus on Fit in Sourcing Process

Use Segmenting Technology >> Laser-Target Candidate Research >> Customize Outreach to Identify “Best Fit” Candidates

Beware… You Must Be Relevant

  • 16% of Physicians are contacted once per week
  • 39% have multiple contacts per week
  • 55% get weekly job opportunities
  • less than 10% of recruiter communications are relevant

Culture and Engagement

Who sells the vision?
Who shows the culture?

Physician Turnover: Early Years Are Most Critical

Annual physician turnover is at an all-time high: 6.8% average
Highest turnover rate by years of service is 12.4% at 2 to 3 years

Key Takeaways: Find and Keep Top Providers

Adopt modern recruiting technologies and techniques enhance targeting, and leverage social networking

Identify candidate with communities ties – or create them

Tailor recruitment champions and interview team to match candidates and their spouses

Establish onboarding best practices, including designated lead, full-year program with mentorship

Benchmark key performance indicators, set goal metrics and seek feedback for continuous improvement

 Critical Success Factors: Recruitment and Retention

Involve key players from the entire team

Personalize the process for your organization, the physician, and their family

Manage expectations: keep promises and deliver no surprises

Remember to survey and adjust the process for continuous improvement

Your current physicians are your greatest recruitment and retention resources

 

Click the button below to download the entire 49 slide Finders Keepers: Physician Recruitment and Retention Practices That Work presentation.

Recruit Physician to Rural Communities

Successfully Recruit Physicians to Rural Communities

It’s challenging to successfully recruit physicians and even harder for rural communities. Let’s look at the current state of physician recruitment, address some of the challenges…

Meeting Urban Recruitment Challenges

The Challenges of Urban Physician Recruitment

While the expansion of community-based facilities is a welcome development for inner cities and rural settings where most are located, it is not without challenges. The National…

Need Help Recruiting Physicians?

Click the Get Started button if you’re ready to speak with one of our physician recruitment experts.

Bend Key Trends to Achieve Physician Recruitment Success

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This presentation demonstrates how you can achieve physician recruitment success by leveraging 4 trends we have identified. We invite you to get in touch with our physician recruitment experts if you have any further questions.

How to Bend Key Trends for Physician Recruitment Success

Workforce Trends

The Physician Shortage ranks in the top three concerns for hospital CEOs

Each physician vacancy costs an average of $1 million in lost revenue per year

Compensation Trends

Family Medicine Comp is Up – Family medicine physicians saw a 12% rise in total compensation over the past five years

Benefits are Rising in Importance – Practices offered more benefits to attract and retain physicians

Compensation Isn’t Everything – Two elements have the strongest relationship to satisfaction: trust in the health system’s leadership and quality of communication

Digital Recruiting Trends

Reaching Passive Candidates are the largest and best source of candidates

Social and Digital Media – 87% of physicians ages 26-55 are using social media and 65% of physicians ages 56-75 are using social media

Be Efficient and Strategic – Accelerating your search by even 30 days can equate to tens of thousands in revenue/reduced vacancy costs

Cultural Fit

Culture and Engagement –

  • Tailor the interview team to the candidate
  • utilize your best facility and community advocates
  • ensure a consistent message
  • explore the candidate’s priorities

Organizational Alignment –

  • Examine the average age of your physicians to determine how much of your workforce is nearing retirement
  • review turnover
  • Align recruitment and retention to your organization’s broader priorities

Lower the Cost of Hire and Maximize Revenue

  • Reduce the interview-to-hire ration from 5:1 to 3:1 for a cost savings of $18,000
  • Improve acceptance rate from 70% to 90% for a cost savings of $24,000
  • Shorten vacancy time by 60 days for a revenue gain of $138,000

Key Takeaways

Strategically align your recruiting objective with community needs and realities of supply and demand in key specialties

Follow best practices that leverage social and digital media to efficiently network and attract top candidates

Communicate transparently, build trust and foster ties to the community based on the values, motivations and needs of the candidates and their families

Ensure the team is hitting key recruitment metrics to maximize return on investment

 

Click the button below to download the Bend Key Trends to Achieve Physician Recruitment Success presentation.

Selling Your In-Person Healthcare Organization Brand

In our continuing series on Healthcare Organization Brand Management, it is time to turn our attention to the importance of having your brand on display during face-to-face interactions…

Physician Recruitment and Retention Practices That Work

Finders Keepers Physician Recruitment and Retention Practices That Work

We take a hard look at how technology, company culture, and team roles can influence physician recruitment and retention practices. We discuss how technology can help…

Need Help Recruiting Physicians?

Click the Get Started button if you’re ready to speak with one of our physician recruitment experts.